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<< Prev FAQs - Boxes and other promo items
What is a promo obi? E-mail

A promo obi is an obi given away as a promotional item. It is usually a replica of the obi that came with the original release.

Normally, an obi strip provides information about the current release (in other words it has a specific function: to provide information to the buyer) whereas a promo obi is nothing more than a replica of something that is theoretically long out of date.

Promo obis often come as part of a promo box package.

Promo boxes also sometimes (much more rarely) contain a replica cover of a 33rpm LP or a 45 rpm single (such as Zappa's Uncle Meat Box).

 
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Featured Releases (A selection of...)

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Front cover (main) image of DU-SP110-0412P : Marley, Bob : Catch A Fire Box (Zippo Lighter)
DU-SP110-0412P : 2006-10-04
Zippo lighter gimmick box in the style of "Catch a Fire"
Front cover (main) image of WPCR-13142 (fake) : Led Zeppelin : Fake Led Zeppelin - 40th Anniversary Definitive Collection (Zoso Box)
WPCR-13142 (fake) : 2009-01-01

This fake Led Zeppelin 40th Anniversary appears to be made in China. You would find it hard to pick a sealed copy of this as being anything other than than the real deal.

Inside it is also remarkably similar but has some significant, obvious differences in packaging including: (a) the CD comes in a flimsy loose fitting bag (b) Physical Graffiti has no cut out windows and (c) III (3) has no turning wheel.

The CDs also have the tell tale extra ring in the middle but this is much better disguised than usual.

Unusually for fakes these have the catalogue number and an IFPI code (CC 303) on the silver side of the disc.

 
Front cover (main) image of YES-BOX1 : Yes : Roger Dean Box
YES-BOX1 : 1998-05-29
This ULTRA RARE promo box has the distinction of being the FIRST EVER Disk Union mini LP Promo Box!! The full title of the box is:YES ORIGINAL JACKET COLLECTION selected from ROGER DEAN WORKS. This box contained five YES mini LP CDs.
Front cover (main) image of WPCR-14304 : Cooper, Alice : Billion Dollar Babies
WPCR-14304 : 2011-12-21
Warner Music Japan : Cardboard sleeve (mini LP) reissue from Alice Cooper featuring the high-fidelity SHM-CD format (compatible with standard CD players) and 2011 remastering. The cardboard sleeve features double jacket with an inner bag and WB moss green label. Comes with a billion-dollar bill (reprint), a description, and lyrics. Part of a twelve-album Alice Cooper SHM-CD cardboard sleeve reissue series featuring albums "Pretties For You," "Easy Action," "Love It To Death," "Killer," "Schools's Out," "Billion Dollar Babies," "Muscle Of Love," "Welcome To My Nightmare," "Goes To Hell," "Lace And Whiskey," "The Alice Cooper Show," and "From The Inside."
 
Front cover (main) image of Rush-Sector-1 : Rush : Sector 1
Rush-Sector-1 : 2011-11-21
Box 1 from a 3 boxes set. Each box is numbered. These are official releases by Universal Music. Each box set has 5 cds and 1 DVD. Each cd is in a replica mini LP sleeve. The DVD is in Surround sound. Each sliding box has a picture from 1 member of the band. On top of the boxes, you find part of the logo that is on the inside of the 2112 cd. Once you put the 3 boxes one beside another, you have the complete logo.
Front cover (main) image of TOCP-65740 : Pink Floyd : The Dark Side Of The Moon
TOCP-65740 : 2001-06-16
The landmark 1973 album from Pink Floyd. This issue contains all the original inserts plus more.
 

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